Museum of YEBISU BEER

Notice
Due to the spread of the new coronavirus (COVID-19) infection in Tokyo, we will be temporarily closing all tour for the time being fromThursday, July 15th .We will post more information on our website once we have a better idea of when we will be able to resume tours.
We apologize for any inconvenience and ask for your understanding under the circumstances.

Yebisu, the namesake of a neighborhood

Yebisu Beer was first produced here in 1890. This museum lets you take a trip through time to learn about the history of how Yebisu Beer developed over the years.

Shibuya-ku, Tokyo

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The consumption of alcohol by those under twenty years of age is prohibited by the Minor Drinking Prohibition Act.
You may be asked to present a proof of ID in order to verify your age.
Note that if we discover a minor consuming alcohol, or a chaperone who tacitly allowed a minor to consume alcohol, we will report it to the authorities.
If you are a driver or designated driver (includes bicycles, motorcycles, and automobiles) or pregnant or breastfeeding, you may select from a non-alcoholic beer or a soft drink. Driving under the influence of alcohol is prohibited by law.

Guide
Inquiries
Transit directions and business hours

Guide

Tours

Free Tour (Free of Charge)

YEBISU Guided Tour(fees apply：operated in English/Korean)

YEBISU Tour(fees apply：operated in Japanese)

In order to prevent the infection and spread of COVID-19, we have implemented a reduction in the number of tours and the maximum number of participants.
Accordingly, participation in tours requires an advance reservation, so we ask that those who wish to participate make a reservation through the “Application” link below.

Our brand communicators are Yebisu Beer experts and will guide you on this tour all about Yebisu. Here you will learn all about the origins and history of Yebisu Beer through to the present and various interesting anecdotes about the company. The program concludes with a tasting of two Yebisu beer varieties on our Communication Stage. This tour is a big favorite of repeat guests.

Bookings can be made using the button at the bottom of the page.

Time

40 minutes

Start Time

Begins 10 minutes after the hour from 11:00 a.m. through 4:00 p.m. (Last tour begins at 4:10 p.m.)
*Please complete registration by at least ten minutes prior to the tour start time.

Holidays

Every Monday (or on Tuesday if Monday is a holiday), year-end/New Year, irregular closings

Capacity

6people

Fee

Adults: 500 JPY; middle school age through age 19, 300 JPY; elementary school age and under: free

Adults are entitled to two glasses of Yebisu Beer, and minors to two soft drinks.
Please refrain from taking glasses home with you.
Note that applications will no longer be accepted once the tour reaches maximum capacity.

Cautions

The Yebisu tour is conducted entirely in Japanese.
We cannot accept changes to your party or scheduled time on the day of a tour.
Same-day tour reservations are not accepted via phone.

Tasting Salon (Paid Tasting Corner)

This salon-style area serves a variety of Yebisu Beer for sale with Yebisu Coins (must be purchased separately). Coins can be purchased from vending machines on-site. There are also exclusive snacks and small dishes.

Brands offered for sampling (and tax-inclusive prices)

Yebisu Beer
Yebisu Premium Black
Kohaku Yebisu
Yebisu Stout Creamy Top
Yebisu Meister
Beer cocktails featuring Yebisu beer

400 JPY each

Non-alcoholic beer, soft drinks, and snacks, and light dishes ae available for a charge.

Hours: 11:00 AM-6:00 PM (kitchen closes at 5:30 PM)
*Please understand in advance that usage time of Tasting Salon is limited to 30 minutes.
*More seats are available between the hours of 11 a.m. and 2 p.m.

*Please refrain from taking glasses home with you.

Shop

Here you will find a wide range of exclusive merchandise available nowhere else.
These would make perfect souvenirs.
The shop is open to all. Please do not hesitate to stop by.

Hours: 11:00AM-6:00PM

Transit directions and business hours

Large Map

Address: Yebisu Garden Place, 4-20-1 Ebisu, Shibuya-ku, Tokyo, 150-8522
Inquiries: Telephone: 03-5423-7255
Please verify that you are dialing the correct number.
Hours: 11:00AM-6:00PM
Holidays: Every Monday (or on Tuesday if Monday is a holiday), year-end/New Year
Irregular closings

Rail Access

Take the Skywalk from Ebisu Station on the subway Hibiya Line, or off the east gate of Ebisu Station on the JR Yamanote and Saikyo Lines. (5 minutes travel time)
We are located 3 minutes’ walk from the last point on the Skywalk.

Reaching us by car

Parking lot

available
Located within Yebisu Garden Place.

Please note that if you are traveling by car, you will not be permitted to consume alcohol. We will provide soft drinks in lieu of alcohol.